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This domain had the following in the homepage, "What does your phone number spell? Enter 3 to 10 digits or 16 digits or some letters." Our analyzers observed that the web site stated " Get Your Own Personalized Local Vanity Phone Number." The Website also stated " To learn more about porting a vanity phone number to your phone or click here. Enter a full phone number and see what words and phrases it spells. Enter the start of a phone number and see what words start with those digits. Enter some letters and see and even dial the corresponding number. Enter your 16 digit Wii friend code and see if it spells something cool." The website's header had vanity phone number as the most important keyword. It was followed by phoneword, personalized phone number, and telephone which isn't as ranked as highly as vanity phone number. The next words the site uses is mnemonic. custom 800 phone number was also included and will not be understood by search parsers.